Have you heard of Pinterest? If you haven’t you should have by now. It’s one of the top ‘sharing’ platforms online today. In PR terms it’s ‘blowing up.’ Actually, in any term, it’s ‘blowing up.’
We are a visual nation. We like our verbal in sound bytes, and our predilection for bullets and easily digested items fulfills our love of the visual. Maybe visual isn’t really visual, maybe it’s just easy. Easy to see and understand. Easy to analyze and use.
Cut and paste. We like that too… Why is that? Why do we love it so much? Perhaps it’s because of all that technology that was supposed to make life better but only made it more complicated. Like how Email was supposed to cut down on paper. Well, it didn’t. And so here we sit with reams of lost paper, and lots of crazy hours (you can work ALL night if you choose, because YOU CAN!)